Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Ralf Kauffmann
Campaign and Sales Support
Wednesday, 28 August 2024

Target

In 2020, Brainartist launches a cross-media campaign for the client Steitz Secura to acquire new customers: with a highly individualized message as a targeted poster campaign as close as possible to the gates of potential customers and an individualized mailing with the matching shoe from the current collection. The recipient receives the matching counterpart when he or she makes an appointment with the sales force. The aim of the campaign was to stage Steitz Secura and the "matching" company as a perfect pair. Brainartist developed the complete very successful campaign.

Continue reading

 

Yingbo Qiao
Integrated Advertising Campaign
Tuesday, 27 August 2024

Don't Lose Your Biculutural

For achieving the goal of cultural integration, the mission of this campaign was to generate awareness and educate immigrants about cultural integration by delivering the clear message of maintaining bicultural. The campaign built around fully embracing the TV test pattern which alludes to the moment of losing. The key vision ties eight symbols of the participating countries to create a unified yet diverse feeling. Through eight different languages Portuguese, Chinese, Arabic, Russian, Japanese, French, Italy, and Hindi in the title to interpret the main idea - Don’t lose your bicultural.

Continue reading

 

Ralf Kauffmann
Sneakers Box
Monday, 26 August 2024

BSTN Raffle

The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.

Continue reading

 

Fabiano Dalmácio
Social Ad
Sunday, 25 August 2024

Full Moon

On Halloween 2020 while the whole world was talking about a special full moon which was visible in all parts of the globe, Guinness became part of the conversation by posting this unique visual to light up social media feeds on Halloween night. Agency: Rothco, part of Accenture Interactive | Client: Guinness

Continue reading

 

PepsiCo Design and Innovation
Campaign
Saturday, 24 August 2024

Lays Heartwork

In extraordinary and challenging times, going about one's daily job can be an incredible act of courage. This reality and the Covid-19 pandemic were the impetus for Lays Heartwork campaign. The design team wanted to thank all the men and women who are working tirelessly behind the scenes as part of the Lays value chain. In their eyes, their work is not just hard, it is Heartwork.

Continue reading

 

Xudong Zhang, Hao Tan
Ip Image Design
Friday, 23 August 2024

Chaos Pogo

Chaos pogo is an open pub brand taking young people as the core, and is dedicated to providing customers with free and safe space for socializing. Designers choose honey badger, a symbol of ardor, youth, and bravery, as the prototype to design wow as its ip image. Its cool appearance and straightforward personality also epitomize the brand culture and character. In addition, the symbols built on wow image features can also be used in the design of brand derivatives, which plays an essential role in connecting customers and enhancing the interaction between customers and brand culture.

Continue reading

 

ABOUT ME

Design to Do features advertising and marketing that moves, motivates and engages the billions.

RECENT POSTS

 
  • Chun Jiang Hua Yue Ye
    Chun Jiang Hua Yue Ye

    Wedding Banquet Restaurant by Wei Zhang

    Monday, 21 October

  • The Ring
    The Ring

    Retail Development by Lead8

    Sunday, 20 October

  • The Peacock
    The Peacock

    Wine Cellar by Kyle MertensMeyer

    Saturday, 19 October

NEWSLETTER

Subscribe to our newsletter to get notified about new posts, informations and updates.

ENCYCLOPEDIA

Search for any topic related to art, design, engineering, innovation and architecture in the Design+Encyclopedia.

TAGS

#campaignandsalessupport #integratedadvertisingcampaign #sneakersbox #socialad #campaign #ipimagedesign

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

RANKINGS

PATRONS

DISCOVER