Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Vivo X80

Traditional glasses-free 3D screen appears in building high, usually at a distance of a point for the spots on the ground. Glasses-free 3D itself is only a visual work to watch. Still, with the giant screen set up in the background directly, design company will closely watch for the audience, the built-in two radars, human body position, and motion capture techniques such as accurate grasp of the audience, driving content to interact with the audience, so that naked-eye 3D is not a visual spectacle, but better as a landmark for photo opening and interactive entertainment.

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Rockstar Spotlight Studios

As a part of The Big Game weekend, Rockstar unveiled a new brand experience, the Rockstar Spotlight Studios, and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA, and introduce them to the new Rockstar Unplugged flavors. The Brand Experience Design Team collaborated with the PepsiCo Music and Culture Team to create a state of the art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange, and inspire.

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Glasses

This is an artistic park installation centered around the theme of eyeglasses. The designer incorporates vibrant colors and fashionable elements into the design, integrating them with the eyeglass theme. The installation includes interactive screens, a photo wall, public seating shaped like eyeglasses, and large-scale interactive eyeglass structures, all seamlessly blending into the environment. Visitors can take photos and interact with the installations, enhancing their overall experience. These designs are free of sharp edges, ensuring safety for all.

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Viennart Academy

Viennart Academy, an emerging art institution nestled in Vienna, USA, epitomizes a harmonious fusion of time-honored customs and cutting-edge approaches within its visual identity design. The emblematic logo, delicately crafted to depict the initials VAA, serves as a metaphor for art's profound reflection of existence itself. Through the juxtaposition of solid and outlined shapes, it captures the essence of light and shade inherent in the realm of studio art. The rhythmic repetition of parallelograms resonates deeply with the academy's unwavering dedication to fostering creativity.

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Love Art

In its inaugural campaign, Winghook embarks on a bold and artistic endeavor aimed at making a resounding statement. Employing a meticulous fusion of digital manipulation and artistic reinterpretation, Winghook incorporates renowned masterpieces from Art History into its narrative. Through skillful manipulation, the campaign challenges viewers to discern incongruities, with precision and attention to detail. By juxtaposing familiar classics with innovative twists, Winghook not only invites contemplation but also asserts its prowess in safeguarding the integrity of artistic treasures.

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Doritos Rainbow

To elevate Doritos support of the LGBTQ community, PepsiCo created a purposeful and immersive experience through One Kiss, One Donation. Throughout the campaign the company leveraged TV, digital, and activation opportunities to create a virtual chain of love and respect that swept across social media and into people's hearts. Garnering over 1 million virtual kisses that were converted into a massive donation in support of the community.

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