Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Status Audio

Status Audio, a New York-based direct-to-consumer headphone brand, tasked Florence, Alabama-based designer, Ryan Paonessa, with a company rebrand as well as the design and development of a new Shopify-based eCommerce website. The objective was to create a cohesive identity for the brand that reflected the core ethos of the company and products.

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Use It

This design, using three everyday situations of people using the subway to dairio, conveys how people habitually use products that they could buy in the subway souvenir shop. This design invites to use metro products (t-shirts, mugs, bottles, toys, etc.) on a daily basis, using them at any time of the day and in any situation. For example, in one of the designs presented, a woman is seen wearing a subway shirt in a plaza, very calm and happy. The design tries to invite those who see it to incorporate the products of the subway as a new fashion.

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Wild Cook Advertising

Advertising is one of the most important parts of presenting a product. To be able to present a design, designers should understand the main aspects of the design and in order to present it in an artistic way, they have to focus on its most important features.The presented design is advertising posters for a product which gives different smoking scents from smooth burn of natural materials to food that is why the designers insisted on showing natural materials burning and the smoke coming out of them. The designers intention was to stimulate their curiosity about the advertising.

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MAU Vegas 2019

Mobile Apps Unlocked or MAU Vegas is the world’s leading mobile apps event. It attracts the biggest brands from Silicon Valley including Spotify, Tinder, Lyft, Bumble and MailChimp to name a few. Houndstooth was given the task of conceptualizing, designing and executing the entire event’s visual appearance and digital presence for the year 2019. As the event tries to push boundaries in the tech space, they designed a system that could represent that through visuals and imbibe the audience into the experience holistically.

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Sheikh El Burger

In the Arabian culture, the word 'Sheikh' describes the highest ranking attained for gratitude, fairness, humbleness and positive leadership. This is how the brand was positioned: slang the target audience could relate to and say in their everyday communication. Common word of mouth that translates to quality, heritage and market leadership. The moustache is the 'Sheikh' trademark, the experienced, iconic male figure of the Middle East. For that, it was used with design elements that were bold, striking, stacked in their lettering and packing an eye catching punch.

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HYZY World Youth Activity Center

The Hyzy World logo adopts a circular form, symbolizing wholeness and perfection, while seamlessly integrating the architectural arch as a defining feature. By merging two dimensional and three dimensional expressions, the design embodies the concept of a Gateway to the Future. A distinctive highlight of the logo is its hidden heart shaped detail: when viewed from above, the top down perspective reveals a perfect heart, and under sunlight, the shadow naturally forms a heart shape as well. This dual-heart concept beautifully conveys the brand’s core philosophy of Nurturing with Love.

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