Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.
The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.
Continue readingOn Halloween 2020 while the whole world was talking about a special full moon which was visible in all parts of the globe, Guinness became part of the conversation by posting this unique visual to light up social media feeds on Halloween night. Agency: Rothco, part of Accenture Interactive | Client: Guinness
Continue readingIn extraordinary and challenging times, going about one's daily job can be an incredible act of courage. This reality and the Covid-19 pandemic were the impetus for Lays Heartwork campaign. The design team wanted to thank all the men and women who are working tirelessly behind the scenes as part of the Lays value chain. In their eyes, their work is not just hard, it is Heartwork.
Continue readingChaos pogo is an open pub brand taking young people as the core, and is dedicated to providing customers with free and safe space for socializing. Designers choose honey badger, a symbol of ardor, youth, and bravery, as the prototype to design wow as its ip image. Its cool appearance and straightforward personality also epitomize the brand culture and character. In addition, the symbols built on wow image features can also be used in the design of brand derivatives, which plays an essential role in connecting customers and enhancing the interaction between customers and brand culture.
Continue readingMain key visual is designed for White Friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes and shapes to give the surprises feeling. A model from the target group age centered in big gift box to be relevant and connected
Continue readingThe 2020 Super Star is an annual sports show held by the Taiwan Government. The event aims to promote and connect different sports to the public and glorify the fantastic achievement that professional athletes achieved in Taipei Arena, Taiwan. The design project developed in various formats for the event, such as advertising posters, campaign brochures, kinetic pictograms, key patterns, TVcf, background videos, motion graphics, and digital signage.
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Design to Do features advertising and marketing that moves, motivates and engages the billions.
Retail Development by Lead8
Tuesday, 22 OctoberWine Cellar by Kyle MertensMeyer
Monday, 21 OctoberCultural Venues by Xuelin Wu
Sunday, 20 October
Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.