Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Movie Boxed

The Boxed campaign takes a holistic approach to immersing the audience in its message. By using a variety of mediums, including typography, staff badges, and wristbands, the campaign aims to create a comprehensive experience that touches on all aspects of the viewer's senses. Through this approach, the campaign hopes to provoke deeper reflection and introspection, ultimately inspiring positive change and rejecting superficial living.

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Ride on the Right Track

As the world emerges from the pandemic, sustainability has become a top priority for governments and corporations. Momentum is a company that recognizes the importance of making eco-friendliness accessible to consumers through simple, achievable steps. Momentum aims to change perceptions of needs and behaviors and foster conversations among friends about environmental efforts to drive collective impact. Momentum's design and communication strategy employs organic illustrations, green elements, and friendly messaging to make sustainability inviting and approachable.

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Guangzhou Metro Spirit

The lightbox posters showcase the professionalism and diversity of its services through modern young enterprise workers. The creators draw inspiration from the fast-paced life of cities and the working attitude of young people, creating a vibrant and youthful feel with contrasting colors, graphics, and simple text. Scenes such as technology, service, design, construction, and culture reflect the professionalism and diversity of Guangzhou Metro.

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Sogno Jewelry Design

This project aimed to create Sogno's unique visual expression for customers to have a good experience and to evolve into a sustainable and more trusted brand in the long run. Sogno's circle symbolizes a ring, a medium that embodies the special connection between two people (lovers, friends, or family). This circle signifies the creation and development of relationships and building lasting values that connect to Sogno's philosophy of the non-retrogressive cycle, the most basic principle of nature.

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Nissan Skyline

The Skyline, first introduced in 1957, is a premium sport sedan representing Nissan and has been followed by many Japanese customers for 62 years. Successive Skylines have evolved by adopting the most advanced technology at the time consistently. And now the all-new Skyline equipped with ProPILOT 2.0, the world’s first advanced driver-assistance systems hits the streets. It is a model exploring fun to drive in the new era.

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Electric Meets Reality

MG interactive AR projection sculpture, inside a car dealership. Untitled Studios created a playful, fun, and engaging in-store experience. The AR Projection-Mapping represents the electricity, and the sculpture portrays reality. When the two meet, they create an exhilarating experience and educate the shopper at the same time. When the projector is turned off, one can see an elegant white sculpture on the wall.

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