Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.
In extraordinary and challenging times, going about one's daily job can be an incredible act of courage. This reality and the Covid-19 pandemic were the impetus for Lays Heartwork campaign. The design team wanted to thank all the men and women who are working tirelessly behind the scenes as part of the Lays value chain. In their eyes, their work is not just hard, it is Heartwork.
Continue readingChaos pogo is an open pub brand taking young people as the core, and is dedicated to providing customers with free and safe space for socializing. Designers choose honey badger, a symbol of ardor, youth, and bravery, as the prototype to design wow as its ip image. Its cool appearance and straightforward personality also epitomize the brand culture and character. In addition, the symbols built on wow image features can also be used in the design of brand derivatives, which plays an essential role in connecting customers and enhancing the interaction between customers and brand culture.
Continue readingMain key visual is designed for White Friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes and shapes to give the surprises feeling. A model from the target group age centered in big gift box to be relevant and connected
Continue readingThe 2020 Super Star is an annual sports show held by the Taiwan Government. The event aims to promote and connect different sports to the public and glorify the fantastic achievement that professional athletes achieved in Taipei Arena, Taiwan. The design project developed in various formats for the event, such as advertising posters, campaign brochures, kinetic pictograms, key patterns, TVcf, background videos, motion graphics, and digital signage.
Continue readingTaiwan Tourism Bureau unveiled 2019 campaign to promote small indigenous towns in Taiwan. The first-ever 3D Traditional Taiwanese House bus will roam the streets of Singapore, offering the residents and the tourists a brand-new vision of the charm of Taiwan. The 3D installation art with a swallowtail roof of local architectural style on the top and the decorative tiles with floral patterns on the bottom half of the bus are both iconic imageries of traditional towns. The nest of swallow, a symbol of opulence and prosperity, is brought to life on the Traditional House Bus.
Continue readingUnilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.
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Design to Do features advertising and marketing that moves, motivates and engages the billions.
Advertising Campaign by Carlos Cabrera
Monday, 25 NovemberDemonstration Zone by Arch-Age-Design (AAD)
Sunday, 24 NovemberArt Exterior Lighting by Kaohsiung City Government
Saturday, 23 November
Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.