Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Cats in a Box

The design team campaign ingeniously combined bold illustrations with a cheerful atmosphere, aiming to debunk covid-19 myths and promote cat adoption. Research-driven, it uncovered misconceptions, leading to impactful messaging and product line development. Through a vibrant marketing approach and a successful charity bazaar, the campaign not only raised funds but also challenged societal beliefs, fostering a more informed and compassionate community.

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Barking good

Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs a wide range of branded content is developed to form a whole new visual communication to help tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.

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Blink App

Thanks to the innovative Blink App, building cleaners have their processes under control and all in real-time. In the image campaign, this empowerment is vividly portrayed through the transformation of users into superheroes or action figures, equipped with specialized cleaning accessories. The meme-inspired message "That moment when..." adds a touch of humor to the motifs. This bold visualization creates a striking contrast in the otherwise reserved cleaning industry, capturing attention in the product.

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Travel Buddy

Travel Buddy is an interactive adventure that playfully showcases Holiday Extras' products. The parallax game world creates a virtual travel experience as players navigate. In the role of a travel buddy, players guide a couple in vacation planning, offering tips for a successful trip. The advice leads to a humorous travel type test, uncovering one's vacation behavior. Alongside exploring the product range, players gain insights into their own travel preferences.

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Transatlantic Innovation Week 2023

The Transatlantic Innovation Week, organized by the U.S. Embassy and all five consulates general, is a multi-day event that focuses on the German-American partnership and its broad innovative power. Under this year's motto creativity unbound, an event trailer, landing page and an entire social media toolset were designed for the event partners. The event key visual combines the motto with the idea of partnership as the overarching message.

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Buddy

The new design of the Buddy Workwear Manufacture brand creates a fresh, clear appearance. The dark blue presents as the core color the products, letting the colors and photos work. The light blue is the accent and at the same time highlight color of the design. Both colors harmonies around the products, they complement each other like buddies. The new brand name is the core of the new identity: Buddy expresses the new attitude just by reading it. In the design and wording, buddy comes to life: clear, striking colors and straight typography.

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