Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Eda Elmaci
Concept Design
Thursday, 10 September 2026

Innovation Competition

Innovation Competition is the visual identity created for an innovation competition organized by a municipality in Istanbul. The identity is built on an apple figure combined with circuit lines, referring to the story of Isaac Newton and to technology. The program covers both digital and printed items. Stage videos, animated backgrounds and a digital art exhibition present the selected projects. Social media visuals, web banners and screen content support visibility, while posters, invitations and certificates complete the event experience.

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Jangsoon Choe
Brand Design
Wednesday, 9 September 2026

Namuh Investment

Namuh Investment Rebranding is a brand identity design created for an investment platform aimed at Millennials and Gen Z. The rebranding moves the platform beyond stock trading toward personal growth through investing. A design system based on a door motif symbolizes new opportunities and is applied consistently across customer touchpoints. Imaginative illustrations present investing as intuitive and approachable. The Daily Shift concept encourages everyday spending to be turned into future-oriented investment.

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OUTPUT
Product Promotion
Tuesday, 8 September 2026

Vivo X80

Vivo X80 is an outdoor advertising campaign created to promote a series of smartphones. Instead of a glasses-free 3D screen placed high on a building, the campaign uses a giant floor screen set directly on the ground, so viewers can watch from close range. The content is arranged in seven acts and was shown in Shenzhen and Xian. Two radars and human body capture technology track the position and movement of the audience, so the images react to the viewers. Laser projection technology is used for the display.

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PepsiCo Design and Innovation
Brand Experience
Monday, 7 September 2026

Rockstar Spotlight Studios

Rockstar Spotlight Studios is a mobile recording studio created as a brand experience for visitors and residents of Venice Beach, California. The installation includes the Unplugged Mood Booth and was presented to introduce the public to the new Rockstar Unplugged flavors. The studio offers emerging artists, gamers and other creators a place to record, exchange ideas and find inspiration. The Rockstar brand identity is translated into a three-dimensional interior, with brand shapes, colors and finishes applied to acoustic foam panels, fixtures, upholstery and extruded logo panels.

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Be Genius Design
Theme Park
Sunday, 6 September 2026

Glasses

Dakang is a theme park created for the Dakang Community in Shenzhen. The park celebrates the local eyeglasses making industry through a colorful design based on eyeglass patterns. Interactive screens, curved mirrors and benches in varied shapes invite relaxation, play and photography for visitors of all ages. The installation is made of stainless steel, LED electronic screens and printed light boxes, and measures 24000 by 400 by 3500 millimeters. A long damaged building wall beside the park was repaired to harmonize with the surroundings.

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Yunzi Liu
Branding
Saturday, 5 September 2026

Viennart Academy

Viennart Academy, an emerging art institution nestled in Vienna, USA, epitomizes a harmonious fusion of time-honored customs and cutting-edge approaches within its visual identity design. The emblematic logo, delicately crafted to depict the initials VAA, serves as a metaphor for art's profound reflection of existence itself. Through the juxtaposition of solid and outlined shapes, it captures the essence of light and shade inherent in the realm of studio art. The rhythmic repetition of parallelograms resonates deeply with the academy's unwavering dedication to fostering creativity.

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