This is the Sony branding project for semiconductor products for use in security camera applications. The designs for web sites and exhibitions, which are crucial touch points, were completely redone and new images constructed as part of efforts to strengthen customer relations. Full use was made of the functions of color and form, the essential elements of design, to develop graphic elements that express the distinctive features of the product. These elements were deployed as key visuals to provide the inorganic product with its own expressive face, thereby building up a rich world.
As Super Bowl XLVIII came to the New York area in 2013, Pepsi aimed to give fans a grand entrance into Met Life stadium. Pepsi set out to create an experience that would engage fans in an unexpected and dynamic way. As a key landmark, it was important for the Pepsi Gate to drive locational awareness for fans. It was also imperative for Pepsi to develop a visual presence that was in-step with its new global visual identity system that was simultaneously rolling out around the world.
Worth Rent a car is very successful, fast growing car rental service. Nowadays, there are no industries without challenges or stiff competitions. No matter how small or big your are, you have to join the market race in order to gain more customers, sell more products, or increase the growth of your business. Those who are ready to invest smartly in promotion have more chances to succeed and stay on the top. That’s why companies feel comfortable to work with Nikola Vucicevic aka Designer and Gentleman, because helping them out in reaching all goals in very practical and economical way.
The iconic brand Pepsi went “back to the future” and launched an integrated effort with digital content, cinema programs and more to celebrate its role in one of the biggest movie franchises of all time. In the popular film, Pepsi Perfect was sold at the Café 80’s in 2015. The commemorative design stayed as close to the original prop as possible while making a few tweaks that elevated it to the standard of today’s market. The design of the special packaging created for a small batch of bottles featured the date and time, tapping into the strong emotional attachment of the movie’s fan base.
PepsiCo NSPIRE is a premier mobile food and beverage kitchen that engages both consumers and customers, created in collaboration with award-winning industrial designer Karim Rashid. Featuring culinary, mixology, and beverage innovation, the PepsiCo NSPIRE design approach embodies the fun spirited nature of touchscreen fountain Pepsi Spire and invites consumers to enjoy unique recipes crafted by the company chefs and customizable drinks. PepsiCo NSPIRE provides an opportunity for PepsiCo to engage consumers with Pepsi Spire digital equipment while showcasing culinary innovations.
Sometimes you need a very big team of talented designers to come up with truly great designs. Everyday, we feature a distinct award-winning innovative and creative design team. Explore and discover original and creative architecture, good design, fashion, graphics design and design strategy projects from design teams worldwide. Get inspired by the original works by grand master designers.