Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Mitsubishi Eclipse Cross

Mitsubishi Motors changed its brand tagline from drive@earth to Drive your Ambition and unveiled a new model Eclipse Cross as the first release under this new tagline. The Eclipse Cross is a SUV featuring aggressive design symbolizing the tagline. A twist offering people a real experience of Eclipse Cross’ dynamism and presence through a visual perception is added to this brochure. We used a photographer whose area of expertise is to shoot motorsports and pursued reality with one shot. In addition, a QR code offers people a chance to watch short movies showing its strength.

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Nissan Fairlady Z

Fairlady Z is a sports car with stable popularity both in Japan and North America even after nearly 50 has passed from its first release. A new 370Z Heritage Edition is now added to its lineup. This model is a remake of 280Z special decoration package design, which was popular in North America back in 1977, and has contemporary- arranged racing stripes. This brochure is created to feature this special Z without having too many retro-inspired aspects in the creative. Our focus was to present the perspective of modern sports car. The overhead view image on the cover shows the racing stripes.

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Nissan GT-R Nismo GT3 Spec

Nissan Motorsports International Co., Ltd. or also called Nismo is a subsidiary of Nissan Motor Company and is the in-house motorsports and performance division. And Nismo unveiled Nissan GT-R Nismo gt3 2018 Spec, a customer racing car. This brochure is created to introduce this evolved model of Nismo gt3 2018 Spec to the racing drivers who own racing vehicles and participate in amateur racings. This is an emblematic model improved to win races. Its dynamic performance could be represented with a sizzling feeling from a circuit but a cool approach was taken instead.

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Taekwondo

Design is an attitude, which determines the creativity and learning ability of a designer. A good designer, their design from the overall and details have their own trade-offs. Even a point, he would find as many places as possible to choose from. In this process of continuous selection, I also accumulated my own design experience. Although it looks simple, in the future design process, the accumulation of these details can save him time. If you want to have good design, then you must accumulate more in daily life, to understand the meaning of common things.

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Find Some Time

For this distance education service campaign, the prints show characters that, even choked by a routine situation, find some time to study. With a lot of humor and a touch of comics style, the design brings a fresh and completely new approach for educational services that are turning into commodities. The illustrations were handmade at first. Then, they were transferred to the computer as a line art drawing for coloring, texturizing, put lights, shadows and volume, in a meticulous work that took 2 (two) months for the illustrator to finish it as we wanted.

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Gasometro 2015

This printed advertising was made for a summertime event in Rome, 2015. A nightlife event where food, drink, music and culture are the core of it. The ad is a mix of iconic symbols that floats around the big typography Gasometro creating a surrealistic mood, every symbol suggest a category and none of them is casual. The color palette refers to a summer sunset sky that is exactly the moment when the event starts. Another relevant symbol is the shadow on the background: it shows the Gasometro, a historical structure in the location that gives the name at the event.

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