Hello Goodness was created to make 24/7 healthier solutions accessible to the on-the-go consumer. The brand curates PepsiCo's portfolio of better-for-you snacks & beverages and makes them easily accessible. Hello Goodness was launched with a sleekly designed next-generation vending machine and the platform is exploring and prototyping new ways to go beyond vending. The Hello Goodness brand communicates a visual design language that is clean, colorful and category breaking.
VDA always exceeds expectations in supporting their clients. The team designed marketing and promotional materials ranging from printing materials, window display, and product display for Luci Di Gala. The team chose blue in the brand color scheme for an elegant and classy arrangement. More than 50 shades of blue and materials were explored and tested during the design process. They spent a great amount of time researching user experience, including the interaction between displays and spotlights in retail shops that allows the display effectively capture the attention of viewers and audience.
Virtual Reality (VR) technology is a useful tool to create immersive experiences, and Creote Studio have taken advantage of VR into movie trailers that creates a unique and intuitive experience. Various 3D environments were designed for different movies, and the environments animation in synchronise with the contents being displayed on movie trailers. This created an immersive experience that was never seen before by the entertainment industry, and engaged and immersed viewers into the movies that was both unique and fun.
Take a 360 degree tour of your next house right from a home listing flyer. Now you can with The Angry Mailer (T.A.M.) Virtual Reality Viewer by Miemode. The Angry Mailer is the first of its kind, ultra-portable, and eco-friendly virtual reality (vr) viewer that ships as a mailer, changes into a pop-art paper doll, and folds into a vr viewer. In this 360 Open House Series, potential buyers can take 360 degree home tours from their smartphones by converting the home listing flyer into a vr viewer. Turn your 2D advertisement into a 3D reality with T.A.M: 360 Open House.
The DIAVELO campaign, We Are Electric - Are You, has a different strategic approach from how the bike industry usually make campaigns. Instead of showing action pictures of bikes in driving locations, this campaign shows and involves a set of people who reflects the target group of the DIAVELO electric bikes. The main focus of this campaign is simplicity, repeating the electric message and the direct appeal of the DIAVELO brand which makes the campaign useful over time.
The Future Sees You presents the beauty of the optimism embraced by the young creative adult – the future thinkers, innovators, designers and artists of your world. A dynamic visual story, projected through 30 windows over 5 levels the eyes blaze through a vibrant spectrum of colour, and at times appear to be following the crowd as they look out with confidence into the night. Through these eyes they see the future, the thinker, innovator, designer and artist: tomorrow’s creatives who will change the world.