Bestchem is a Taiwanese chemical processing company specializing in printing materials. It aims to initiate a corporate transition through identity rebranding. The designers found that the company’s vision for developing products is to improve people’s lives through chemistry. The concept for the Metamorphosis VI system design arose from the company’s corporate mission and planned transition. Positive elements were incorporated into the logo to close the gap between company and customer, create a brand image of trust and reputability, and form a diversified, international commercial entity.
The Christmas Carol Set is a company gift designed to spread the joy of Christmas – where clients can interact and share the gift with others. We wanted to harness different perspectives and experiences to bring people together. For the older among us, the use of a mixtape evokes memories of a bygone cassette era while the younger generation get an intriguing retro item to discover.